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WINNERS

2025 Award Winners

2025 TITLE SPONSOR – MFour

B2B Research Project Sponsored by Sapio Research

Principal Financial Group: Research & Insights Team â€‹

Best Client-Side Team Sponsored by Advanis  

Post Consumer Brands â€‹

Best New Product/Service Innovation

Product Hub by MMR​

Best Place to Work

Olson Zaltman​

Client/Supplier Collaboration Sponsored by ROI Rocket 

Kadence International and Dow Jones

​Courageous Leader Sponsored by Echovane 

Guy White, Catalyx

​Global Marketing Research Project Sponsored by The Directions Group

Ipsos and HSBC Global Private Banking

Groundbreaking Research Project Sponsored by The Mix Global

PSB Insights (as part of WPP Team Helix) and HSBC

Health Care/Pharmaceutical Research Project

Vital Findings and Dexcom

Marketing Research Supplier of the Year

(2024 revenue greater than or equal to $5 million) Sponsored by TestSet

Basis Global

Marketing Research Supplier of the Year

(2024 revenue below $5 million) Sponsored by Kalever

Werk Insight

Nonprofit/Social Enterprise Project Sponsored by MarketVision Research

PSB Insights and the Ichikowitz Family Foundation

Outstanding Executive Sponsored by Bolt Insight

Alexandrine de Montera, Full Circle Research 

Outstanding Young Researcher Sponsored by Orchard Insight

Tana-Maria Botezat, Catalyx

Qualitative Research Impact Sponsored by Xoxoday

One Minute to Midnight and The Wine Society 

Researcher of the Year Sponsored by Great Question

Lynn Pellicano, Simon-Kucher

Technology Impact Sponsored by Appinio

Horizon Media – Horizon Futures Group and Bleecker Street Films

Quirk’s Lifetime Achievement Sponsored by Unimrkt Response

Susan Fader, FaderFocus

2024 Award Winners

2024 TITLE SPONSOR – 10K HUMANS

B2B Research Project – Opinium, Workspace & Sign Salad 

Best New Product/Service Innovation – Opinium and Shell

Researcher of the Year – Tal Oren, Talk Shoppe 

Global Marketing Research Project – Redblue Research

Best Place to Work – Smarty Pants 

Qualitative Research Impact – Kokoro and Whitbread 

Outstanding Young Researcher – Evan DiMarzio, PSB Insights 

Lifetime Achievement – Graeme Lawrence, Human8 

Courageous Leader – Jonathan Dore, Reach3 Insights  

Best Client-Side Team – Ferrara Insights & Analytics Team 

Nonprofit/Social Enterprise Research Project – Thinks Insight and Strategy 

Groundbreaking Research Project – Lacuna Agency, formerly 7th Sense Research UK 

Health Care/Pharmaceutical Research – Sanofi/Day One Strategy 

Marketing Research Supplier of the Year (2023 revenue below $10 million) – Basis 

Marketing Research Supplier of the Year (2023 revenue at or above $10 million) – Tapestry Research  â€‹

Technology Impact – Opinium and Shell 

Client/Supplier Collaboration – Catapult Insights collaboration with Delta Faucet Company 

2023 Award Winners

2023 TITLE SPONSOR – 10K HUMANS (FORMERLY ECHO MR)

Global Marketing Research Project – BBC News: World Service​

Groundbreaking Research Project – 2CV

​Qualitative Research Impact – C Space and Global Hotel Alliance

​B2B Research Project – Opinium and Kraft Heinz​

Technology Impact – Measure Protocol

​Best New Product/Service Innovation – Emporia Research â€‹

Best Place to Work – Full Circle Research​

Client/Supplier Collaboration – Microsoft and Vital Findings​​

MREF Everyday Hero – Stephanie Vincent​

MREF Philanthropic Company of the Year – Shapiro+Raj​

Outstanding Young Researcher – Sofia Polo, Fluent Research​

Nonprofit/Social Enterprise Research Project – BAMM New York​

Health Care/Pharmaceutical Research Project – Applied Marketing Science and Boston Children's Hospital

Courageous Leader – Monica Wood, Herbalife​

Lifetime Achievement – Steve Schlesinger, Sago​

Researcher of the Year (supplier) – Owen Hanks, Measure Protocol

​Researcher of the Year (end-client) – Erika TenEyck, National Association of Electrical Distributors​

Best Client-Side Team – Wilton Brands​

Marketing Research Supplier of the Year (2022 revenue below $10 million) – Alter Agents​

Marketing Research Supplier of the Year (2022 revenue at or above $10 million) – Basis Research Group

2022 Award Winners

Outstanding Young Researcher – Maia Chang, Ferrara  

Fearless Leader – Timothy Cornelius, QuestionPro​​

B2B Research Project – Neuro-Insight U.S. and Spotify​

Best Place to Work – Echo Market Research​

Qualitative Research Impact – Opinium​​

Technology Impact – Research Defender​

Best New Product/Service Innovation – G=mc2​​

Global Marketing Research Project – Herbalife Nutrition â€‹

Client/Supplier Collaboration – L'Oreal and InSites Consulting​

MR Supplier (2021 revenue below $10 million) – MESH Experience​

MR Supplier (2021 revenue at or above $10 million) – Hotspex​

Best Client-Side Team – Farmer's Fridge​

Health Care/Pharmaceutical Research Project – Research Partnership and Bristol Myers Squibb

Researcher of the Year (end-client) – Stephen Griffiths, Level2 â€‹

Researcher of the Year (supplier) – Jon Puleston, Kantar Profiles â€‹

Groundbreaking Research Project  – Firefish, The Numbers Lab and Pinterest

MREF Everyday Hero – Russ Budden, OnePoll​

MREF Philanthropic Company of the Year – Burke Inc. â€‹

Lifetime Achievement – Steven H. Cohen, in4mation Insights

Nonprofit/Social Enterprise Research Project – Quantum Consumer Solutions and Adrian Hodges Advisory on behalf of the Clean Air Fund

2021 Awards Winners 

B2B Research Project - Microsoft

Best Place to Work - Zappi

Transforming Insight - Jason Alleger, Traeger Grill

Qualitative Research Impact - Feeling Mutual

Technology Impact - Imperium

Panel Company - Full Circle Research

Best New Product/Service Innovation - Catalyx

Best Client-Side Team - Ferrara

Philanthropic Company of the Year - M/A/R/C Research

MREF Everyday Hero - Jaceey Sebastian

Fearless Leader - Diego Adolfo Chávez Terrazas, EyeSee

Groundbreaking Research Project - Escalent and Merrill

Advertising Research Project - MESH Experience and Fidelity International

Health Care/Pharmaceutical Research Project - NHS Healthier Together and Mace & Menter 

Researcher of the Year (end-client) - Jason Alleger, Traeger Grills

Researcher of the Year (supplier) - Thomas Troch, InSites Consulting

Nonprofit/Social Enterprise Research Project - Opinium and Plan International

Global Marketing Research Project - Sparkler, Part of PA Consulting, and Twitter

Outstanding Young Researcher - Thomas Ware, Liberty Mutual Insurance

Lifetime Achievement - Monica Wood, Herbalife Nutrition

Client/Supplier Collaboration - Dish/Sling Network, MDRG and Bera

MR Supplier (2020 revenue below $10 million) - Ebco Trends

MR Supplier (2020 revenue at or above $10 million) - PureSpectrum

2020 Award Winners

B2B Research Project – Feeling Mutual and 2Europe

Qualitative Research Impact – Disney Channels Worldwide

Technology Impact – Measure Protocol

Panel Company of the Year – MedSurvey

Best New Product/Service Innovation – Big Sofa Technologies

Client/Supplier Collaboration – Verizon and buzzback

Outstanding Young Researcher – Gracie McKinstry-Smith, Target Corporation

Global Marketing Research Project – Opinium and Ancestry

Advertising Research Project – Twitter and EyeSee

Groundbreaking Research Project – Anheuser-Busch and InSites Consulting

Nonprofit/Social Enterprise Research Project – Southwark Council, Shared Intelligence and Analogue Strategies

Health Care/Pharmaceutical Research Project – Healthcare Research Worldwide and RealityMine

Marketing Research Supplier (2019 revenue below $10 million) – EyeSee

Marketing Research Supplier (2019 revenue at or above $10 million) – Zappi

Best Client-Side Team (department with less than 10 researchers) – Liberty Mutual Insurance

Best Client-Side Team (department of 10 or more researchers – BT

Researcher of the Year (end-client) – Michelle Gansle, Mars

Researcher of the Year (supplier) – Christopher Barnes, Escalent

MREF Everyday Hero – Sabina Ramdas, NextEra Energy

Philanthropic Company of the Year – Research Results

2019 Award Winners

Researcher of the Year (end-client) – Tony Foleno, Ad Council

Researcher of the Year (supplier) – Laura Radosh Butt, LBR Insight

Global Marketing Research Project – Microsoft and EyeSee

Nonprofit/Social Enterprise Research Project – Magenta

Groundbreaking Research Project – Dstillery

B2B Research Project – Cox Automotive

Best New Product/Service Innovation – Hall & Partners

Marketing Research Impact – Cox Automotive

MREF Everyday Hero – Claire Kuhn, InSites Consulting

Marketing Research Supplier (2018 revenue at or above $10 million) – LRWGreenberg

Marketing Research Supplier (2018 revenue below $10 million) – Kadence International

Client-Side Team (department of 10 or more researchers) – Herbalife Nutrition

Client-Side Team (department with less than 10 researchers) – Disney Channels Worldwide

Outstanding Young Researcher (end-client) – Elizabeth Saulsbury

Outstanding Young Researcher (supplier) – Carolina Starkhammer, Kadence International

MREF Philanthropic Company of the Year – 20|20 Research and Sklar Wilton & Associates

MRC Hall of Fame – Alice Sylvester, Sequent Partners; Gian Fulgoni, comScore

MRC Award for Academic Excellence – Steven Licari, Michigan State University

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