Researcher of the Year

(end-client) 

sponsored by

Toluna 

​

A trailblazer, an individual making a significant difference in the overall promotion of MR as well as the performance of their organization. 

Researcher of the Year 

(supplier)

sponsored by

A trailblazer, an individual making a significant difference in the overall promotion of MR as well as the performance of their organization. 

Marketing Research Supplier 

(2019 revenue at or above $10 million)

sponsored by

ProdegeMR

A marketing research and insight firm making outstanding contributions to the success of brands.

Marketing Research Supplier  (2019 revenue below $10 million)

sponsored by

A marketing research and insight firm making outstanding contributions to the success of brands. 

 Client-Side Team  

(department of 10 or more researchers)  

sponsored by

Zappi

A client-side MR and insight team consistently executing high-quality research; elevating the role of insights; and working to collaborate with key internal stakeholders. 

 Client-Side Team  

(department with less than 10 researchers)   

sponsored by

Opinium

A client-side MR and insight team consistently executing high-quality research; elevating the role of insights; and working to collaborate with key internal stakeholders. 

Nonprofit/Social Enterprise Research Project  

sponsored by

MarketVision

A research project (completed or ongoing) that has had a demonstrated impact on a nonprofit organization, government project or social/human interest issue. 

Panel Company   

sponsored by

A research panel company that is a proven game-changer, providing faster, easier access to respondents while maintaining high-quality recruitment and top-of-the-line data security. 

Global Marketing Research Project   

sponsored by

A marketing research-related multi-country project that has demonstrated more than standard best practice or use of a new/innovative approach. 

Groundbreaking Research Project  

sponsored by

Canvs

A marketing research-related project that took an innovative approach, demonstrated more than standard best practice and ensured the research had the potential to influence long-term or wider business objectives. 

Advertising Research Project  

sponsored by

An advertising research project that took a creative, innovative approach and demonstrated more than standard best practices. 

Health Care/Pharmaceutical Research Project

sponsored by

MedSurvey

An MR-related health care or pharma research project that took an innovative approach, demonstrated more than standard best practices and ensured the research had the potential to influence long-term or wider business objectives. 

B2B Research Project

sponsored by

An effective, creative and innovative business-to-business marketing research-related project. 

Qualitative Research Impact

sponsored by

An individual or research team making an outstanding contribution to business objectives using qualitative research.

Best New Product/Service Innovation

sponsored by

A research product, tool or service making an impact on the marketing research industry. All submissions must be real-world solutions launched on or after January 1, 2019 and available for use today. 

Technology Impact

sponsored by

Delvinia

An existing technology within the marketing research industry that has improved the effectiveness of a project or organization in a significant way. 

Client/Supplier Collaboration

sponsored by

A team of clients and vendors that successfully collaborated using research to solve strategic problems. 

Outstanding Young Researcher

sponsored by

Ipsos

An individual 30 years of age or younger (end-client or supplier-side) who has made significant contributions to the marketing research and insight industry. 

MREF Everyday Hero

(nomination fee waved)

sponsored by

OvationMR

A researcher who is making a difference in or outside of their community but who may not be getting the accolades they deserve. 

MREF Philanthropic Company of the Year 

(nomination fee waved)

sponsored by

A marketing research company that leads by example in the giving of time and financial resources in relation to the size of their organization.